2020 Communicators of the Year
Each year for the past 56 years, ANA NYC has honored the Communicators of the Year – the marketers who have communicated with the greatest insight, creativity and engagement. Our 2020 Communicators of the Year exhibited all of these qualities – but did so with the agility, empathy, humanity and innovation called for in a year unlike any other. On February 10 we celebrated their exemplary, inspiring work – and the impact they made when it was needed most.
THE GAME CHANGER
This life science leader reoriented its entire organization for an all-out effort to develop COVID-19 rapid tests, a breakthrough that quite literally changed the game ‒ especially for frontline workers.
Melissa Brotz
VP, Global Marketing and External Affairs
THE VIRTUALIZER
In a year when the pivot to remote progressed faster and farther than anyone could have imagined, The Virtualizer stopped at nothing to keep customers moving forward.
Rachael Henke
Director Global Brand Advertising, Content and Customer Storytelling
The roar of the stadium may have been stilled in 2020, but The Connector created an entirely new way of using the thrill of sports to entertain and inspire its consumers.
Jill Abbott
Head of Consumer Engagement
THE STORYTELLER
A small company with a big heart, this year’s Storyteller created engaging and deeply emotional narratives promoting diversity and equality.
Walter Faulstroh
Co-Founder and CEO
Victoria Morrissey
Global Marketing and Brand Director
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